‘The exciting changes we’re making to one of Disney’s most popular classic attractions, Jungle Cruise, reflect our commitment to creating unparalleled experiences that reflect, not only the best in storytelling, but also the values and rich diversity of our world,’ he said.
Bobb apologized in a note sent to a Google employee resource group for Jewish staffers. “What I wrote crudely characterized the entire Jewish community,” he wrote in an email, which was viewed by CNET. “What was intended as a critique of particular military action fed into antisemitic tropes and prejudice.”
The Jungle Cruise ride at Disney’s theme parks has long been criticized as racist but this January the company announced that it would give the ride a makeover to remove what the company called ‘negative depictions’ of some cultures.
‘This is not a re-envisioning of the entire attraction. It´s the Jungle Cruise you know and love, with the skippers still leading the way, and at the same time, we’re addressing the negative depictions of ‘natives,’ Chris Beatty, an executive with Walt Disney Imagineering said in an interview.
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“We unequivocally condemn the past writings by a member of our diversity team that are causing deep offense and pain to members of our Jewish community and our LGBTQ+ community,” a Google spokesperson said in a statement about Bobb’s blog posts, which have since been deleted. “These writings are unquestionably hurtful. The author acknowledges this and has apologized.”
In a 2007 blog post titled “If I were a Jew,” Bobb described how he thought Jewish people should feel about Israeli actions in Lebanon and Palestinian territories. “If I were a Jew I would be concerned about my insatiable appetite for war and killing in defense of myself,” he wrote.
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It’s unclear which posts about the LGBTQ+ community Google was referring to, but an archived version of Bobb’s blog shows he had posted on the topic. Google didn’t respond to a request for clarification.